Christmas is known to be the season of giving. But nowadays, it is associated with difficult financial climate because people are buying a lot of things for all the people who are very important and dear to them. And the question is that can charities still benefit from the Christmas season? Because people might not have time in supporting, participating and donating their time, things, and money to charities due to financial crisis and some people are setting up a budget for their money during this season and giving some to charities because it is way out of their budget. But there is still a chance and possibility that charities will be able to benefit from it because the market is still not closed to charities, Christmas cards can be a big impact to charities because through this, people will know about the goals and purpose of the company and that they will surely find time in getting and reading their copy of the charity’s Christmas card because they will realize that the benefactors of the charity need a lot of help and they will not hesitate to lend a hand. Christmas season is the time of the year where people tend to reflect on their lives, and what have they done to help and ease the pain and abuse that the poor and marginalized people are facing in this modern world. This is the season that is very important to charities because a lot of people are willing to give time in helping, supporting, and participating in charities.
The charity Christmas card is been considered as a big business because due to some research, there have been a lot of cards which were sent during Christmas season and most of it are from charities. Christmas season allows a charity to gain more supporters because people understand the difficulties of the benefactors experienced throughout the time of the year. This big impact can’t be done by charities on their own because they have to partner with celebrities, brands, and retail stores so that they will be able to send their message to a bigger market which gives them more and more profit made from sales. Most charities use mediums such as social media like Facebook and Twitter to let the people know about the vision, goal, and benefactors of the charity. They are making use of this platform because they know that there are many people who are into using social media and if they are going to adapt this advantage, the charity will surely gain a lot of supporters.
Telling the people about the message of your charity can be very hard and difficult because some people don’t have time to support and believe on it because of its randomness. But with the use of modern methods, charities are now attracting a lot of people which means that they will surely be gaining more and more supporters especially during Christmas season. Using technology in reaching out to the people around the world is an opportunity that charities shouldn’t be ignoring.