Logo Design: Dos And Don’ts
Looking for a logo design that can perfectly match your business mission, vision and objectives? You can always get the service of design companies or make one yourself using free software online. It is a must that you go within the standards of design to ensure that you can get exactly what you are looking for in your brand symbol.
- Do ask for feedback
You must get feedback from others once you are done with your design. Getting good recommendations and ideas from them would help you create the best one. Getting inputs from your friend, business partner, relatives is almost the same as getting the reaction of your market. They surely can help you a lot in creating the most interesting and attractive brand symbol possible.
- Do get help from professional logo designer
If you think that you are losing ideas or if you want your artwork to be highly effective, then hiring professional logo designer is a must. Most of these artists went through different training programmes and specialisations to ensure that they can present their customers with the best creatives they can produce. Make sure that you collaborate with them to ensure that you will get exactly what you are looking for your business symbol.
- Do incorporate your company’s mission, vision and philosophy to your design
You need to make sure that what your company stands for is incorporated in your design. Any brand symbol is used to identify a specific company, thus making sure that it live up to its purpose is a must.
The dont’s for logo design
- Do not copy exactly what other companies use
Never copy what the other companies have. You would not want to be identified as part of them, don’t you? Thus, never copy theirs. You may even be sued in case your logo looks almost the same as others. Avoid this legal headache by making yours unique. They might have the most attractive logo design but still, copying is a NO-NO!
- Do not exaggerate
Do not exaggerate, too many elements and ideas in one logo will make it look chaotic. Your logo should be simple yet elegant. Exaggerating your logo design may not look decent and may just give confusion to your customers.